Entrepreneur | Speaker | Operator — Scaling Revenue Through Events, Digital Marketing & Strategic Execution
Hello, I’m Gavin Brooks.
Design. Drive. Deliver. Dominate.
I architect high-conversion marketing events and scalable digital platforms that fuse technology, brand storytelling, and community impact.
From producing $64M+ in luxury automotive showcases to leading enterprise sales systems generating $1.2B+ in revenue, I specialize in building brands, teams, and systems that convert attention into growth.
As founder of GoTime Motorsports™ and GoTime Digital™, I help clients dominate through:
→ Digital marketing campaigns
→ Experiential event marketing
→ Automotive activations
→ Revenue systems that scale
Whether you’re looking to sponsor our next event, grow your brand, or bring in a growth-focused executive, I’m here to drive measurable results.
About Gavin
I’m a —builder, brand architect, and strategist with 20+ years of experience driving $1.2B+ in enterprise sales, producing 200+ luxury events, and launching SaaS platforms like GoTime Motorsports, iGot Receipts™, and GoTime Digital™.
My work spans telecom, automotive, marketing strategy, SaaS, and luxury markets, where I’ve created ecosystems that merge technology, culture, and commerce. In 2025, I expanded further by authoring my first book (The Gloss Game™), relaunching GoTime Motorsports™, and scaling new community platforms like Paddock20™. Across every venture, my focus is the same: building systems that deliver measurable ROI and lasting impact.
Career Timeline
From retail leadership to SaaS startups, from a 4.28 40-yard dash to a $15K Rolex giveaway — every chapter shaped how I build teams, scale platforms, and drive conversion. Explore this condensed timeline below.
Year | Milestone & Descriptor |
1993
Discipline Begins in the Driveway | Polish, performance, and process started with detailing the family car every Saturday.
Discipline and ritual became systems
Systems became business foundations
Sparked brand-building and product execution |
1997
Invited to Nike Combine | Elite speed, structure, and mental toughness began under national pressure.
Developed coaching mindset and time-based accountability
Shaped leadership through performance under pressure |
1998
Ran 4.28 at NFL Experience (San Diego) | Pro-level performance shaped obsession with repeatable systems
Validated athletic discipline with results
Set tone for future sales, ops, and tech execution |
2000
Full-Ride D1 Scholarship | Weber State University, Ogden, Utah
Accepted full athletic scholarship; majored in Business.
Led on and off the fieldInjury pivoted focus to business & entrepreneurship |
2002
Entered Wireless Retail Sales | AT&T and T-Mobile
Started in full-commission wireless retail and became a top performer.
Drove foot traffic into brick-and-mortar via outside relationships
Built high-ROI customer relationships via customer retention techniques |
2004
First Retail Store Management Role
| Led wireless store and developed full-stack retail operations skills.
Hired, trained, and scaled teams
Mastered churn & retention, comp plans, and merchandising |
2005
7-Store Region + President’s Club Winner | Promoted to regional manager, ranked #1 two years straight.
Scaled to 13 stores, grew multi-unit ops
Created The Y Program, a motivational sales system |
2008–2017
Built Training Systems: Y Program + ALIGN™
| Authored foundational systems used by 5,000+ sales leaders.
Launched Brooks University (20-hr onboarding)
Created ALIGN™ Framework and Reverse Math
Keynoted to 4,000+ attendees |
2010–2013
Led M&A Onboarding for AT&T Acquisitions | Built national onboarding systems for acquired retail stores.
Created 5-day leadership bootcamps
Live-room training outperformed national metrics |
2013
Regional Director | Promoted to lead multi-unit teams and launch revenue programs
Launched AT&T Entertainment Division
Scaled to 46 reps across 22 citiesGenerated $7M revenue / $3.5M EBITDA |
2016–2017
Regional Director, Apple (Simply Mac) | Led 23 Apple-certified retail locations generating $100M+ annually.
Managed 318 accounts/store/dayCertified in Apple warranty service & B2B channel growth |
2017
Built Business in Retail (BIR) Program | Created $100M B2B pipeline via in-store SDR model
Built KPI dashboards, scripts, comp plans
Secured $644K in vendor co-op funding |
2017
Launched FirstNet Rollout + ALIGN™ Model | Led FirstNet's national field launch for AT&T public safety division
Created community-first sales model
ALIGN™ became core onboarding and leadership system |
2019–2022
Director of Sales & Ops, T-Mobile | Led 96 stores, 800+ staff, and ranked #1 nationwide
Deployed B2B integrations, training systems
Built leadership bench & processes for 654-store partner |
2019–2022
CEO, Screen ProTech / Premier Protection | Launched dual-brand automotive SaaS + DTC platform
Sold $250/month SaaS to dealerships
Drove $60K/month FB group sales
Exited to focus on events and logistics |
2020–2024
Founder, Maven67 (Promotional Fulfillment) | Built digital-first merch and dropship operation
Closed 654-store T-Mobile contract
Closed $170K in first 4 months, $100K+ annualized
Created fulfillment across 59 zones |
2022
Division President, Chipr (Fiber + Smart Home D2D) | Launched Southwest division of a B2C fiber startup
Built D2D team, tech stack, and onboarding
Accepted into Amazon DSP program |
2022–2025
Founder, GoTime Transport (Amazon DSP) | Operated 46 routes, 100 employees, $12M revenue
Built last-mile logistics operation
Closed after absorbing $700K loss
Pivoted into tech and IP ventures |
2023–2024
Sales Manager, AT&T Business Fiber (GA/SC) | Led 12 enterprise reps, ranked #4 out of 205
Learned cybersecurity, CCaaS, and UCaaS
Mastered Salesforce, Outreach, Sales Navigator |
2021–Present
Founder, GoTime Motorsports™ (B2C, B2B, B2V) | Built national platform for luxury car shows + digital conversions
Events with Ferrari, Bentley, Rolex, Louis Vuitton
Drove 45-day post-event uplift via digital funnels
Launched The Gloss Game™ + $15K Rolex campaign |
2024–Present
Founder, GoTime Digital™ (Cybersecurity + SaaS MSP) | Created full-stack tech consultancy for SMBs and personal brands
Delivered React, MongoDB, Auth0 builds
Created TechPath+ for SaaS and fractional CMOs
Expanded into cybersecurity, MSP, automation |
2025
Book Launch, Brand Expansion, and SaaS Focus | Published The Gloss Game™, scaled brand IP and exited logistics
Launching UGC campaign + $15K Rolex giveaway
Exited Amazon DSP, doubled down on Motorsports & Digital
Grew licensing, rallies, eCom, and IP-driven revenue |
Want the full story? View the complete Career Timeline → CLICK HERE
Skills
Over the past two decades, I’ve built a diverse skill set that spans technology, leadership, and cultural brand-building. My edge comes from knowing not just how to use tools, but how to architect systems that scale and deliver ROI. Explore the three areas below to see how I apply my skills across industries:
👇 See Dropdown Arrow Below: Use the three-toggle layout (accordion style) to expand the Software, Expertise, or Platforms details.
Software
Expertise
Platforms
Projects
Our projects are built in collaboration with brands, vendors, and sponsors who want more than just visibility — they want measurable results. From flagship luxury activations like Tires & Timepieces™ to new platforms like iGot Receipts™ and The Paddock Weekly™, each initiative is designed to attract audiences, generate impressions, and deliver ROI. These projects show what’s possible when culture and commerce align at the highest level.
Featured
Upcoming Projects
A nationwide detailing competition offering up to $15,000 in prizes for the best before-and-after transformations. The Skills Challenge celebrates the craft of detailing while showcasing products and techniques from The Gloss Game™. It’s both a competitive stage and a content engine, designed to elevate the detailing community while building brand authority.
A national detailing competition offering up to $15,000 in prizes for the best before-and-after transformations. This event is designed to celebrate the artistry and discipline of detailing while showcasing partner brands in a high-energy, content-rich environment. The Skills Challenge doubles as both a competition stage and a storytelling platform, driving visibility and credibility for participants and sponsors alike.
Tires & Timepieces™ will showcase 30 collector-grade vehicles at this prestigious hall of fame event. It’s not only a celebration of automotive excellence but also an opportunity to highlight the luxury culture and lifestyle ecosystem GoTime has cultivated. This project delivers visibility, community engagement, and high-value sponsor activation in a recognized national spotlight.
A weekly publication delivering event updates, meetups, exotic car listings, and luxury timepiece highlights. The Paddock Weekly™ is designed as the go-to briefing for enthusiasts and collectors at the intersection of cars, culture, and community. Launching October 2025, it will create a consistent channel for brand exposure and sponsor integration.
Services
I offer a full spectrum of services at the intersection of events, technology, and digital growth. Whether it’s producing ROI-driven experiences, architecting SaaS platforms, or building B2B marketing systems, my work is focused on one outcome: measurable impact.
👇 Use the drop arrows below (Events, Digital Platforms, Consulting, and Digital Marketing) to expand each section and see how I apply these skills in real-world projects.
Case Studies
Powered by Gavin Brooks, and The GoSquad, GoTime Motorsports blends cars, culture, and commerce into experiences that deliver measurable ROI. These case studies showcase how brands and venues partner with us to attract new audiences, generate exposure, and create repeatable growth platforms.
📊 Case Study: Tires & Timepieces™ 1
Proof of Concept
The Challenge
A leading North Scottsdale luxury jeweler wanted to create a new kind of event that blended timepieces with car culture, while keeping the format exclusive and community-driven.
The Solution
We launched the inaugural Tires & Timepieces™ as a private preview experience — featuring curated collector cars, rare watches, and lifestyle activations. The event offered early proof-of-concept for the series.
The Result
- 800+ attendees from 17 cities (AZ + CA)
- $12M+ in exotic vehicles on display
- $100k+ incremental ROI five days post-event
- Engagement through exotic cars, timepieces, and car culture
- Curated coffee, wellness pop-ups, and sneaker showcases
- Early validation that opened the door for scaling the brand into a luxury event series
📊 Case Study: Tires & Timepieces™ 2
Scaled Luxury Activation
The Challenge
Following the success of the pilot, the goal was to scale Tires & Timepieces™ into a larger, high-ROI showcase timed for Mother’s Day shopping season.
The Solution
We transformed The Shops at Zocallo into a curated destination with 150+ display vehicles ($48M+ value), timepiece consultations, lifestyle activations, and local vendor integrations. The event created a high-touch environment that blended luxury retail with automotive culture.
The Result
- 1,000+ attendees from 17 cities
- 32 Lamborghinis, 16 vehicles over $800K, 3 over $3M
- Cross-promotion with Ferrari Scottsdale, Lamborghini Scottsdale, and luxury vendors
- Positioned the jeweler as a cultural anchor, not just a retail store
📊 Case Study: Tires & Timepieces™ 3
Flagship Destination Event
The Challenge
To elevate the event into a destination experience, the client needed wider reach, higher vehicle value, and more sponsor activations, while keeping the brand feel organic and community-first.
The Solution
We scaled the event to feature 197+ display vehicles ($64.5M+ value) including Enzo, Veyron, One-77, and 918 Spyder. Anchored by Rolex, Patek Philippe, and Tudor showcases inside, the event blended rare vehicles with grail watches for an immersive, lifestyle-driven experience.
The Result
- 1,500+ attendees from 20 cities
- 285 drivers engaged, 219 tickets sold
- 43 Lamborghinis, 21 cars over $800K, 3 over $3M
- 131,652 impressions and 38,588 social reach
- Cemented Tires & Timepieces™ as a cultural and commercial platform with repeatable ROI
📊 Case Study: Denim & Diamonds — Scottsdale Fashion Square
Fashion + Lifestyle + Charity crossover
The Challenge
Scottsdale Fashion Square wanted to showcase its luxury retail district through a cultural event that merged automotive excellence, lifestyle, and philanthropy. The challenge: create an upscale experience that appealed to both VIP guests and the broader community while delivering measurable sponsor value.
The Solution
We partnered with Scottsdale Fashion Square, Modded Kulture, and the Charro Foundation to produce Denim & Diamonds, a curated concours event held in the luxury valet plaza. The experience showcased 69 exotic and collector vehicles ($14M+ value) alongside premium wine tastings, culinary highlights, and lifestyle activations. Every element was carefully designed to elevate the brand while maintaining an accessible and contemporary atmosphere.We partnered with Scottsdale Fashion Square, Modded Kulture, and the Charro Foundation to produce Denim & Diamonds, a curated concours event staged in the luxury valet plaza. The experience featured 69 exotic and collector vehicles ($14M+ value) alongside premium wine tastings, culinary highlights, and lifestyle activations — all designed to elevate the brand while keeping the energy accessible and modern.
The Result: Fashion + Lifestyle + Charity crossover
- 233 VIP guests engaged in a high-touch, luxury setting
- 69 display vehicles ranging from Italian exotics to JDM imports and American muscle
- $14M+ in aggregate vehicle value
- Best of Show award drove competition and participation
- Charitable proceeds supported local youth programs
Investment: $10,000 minimum
ROI: Elevated Scottsdale Fashion Square as a cultural hub, generated luxury brand impressions, and created a measurable impact through charity support.
👉 Book a call below to see how Denim & Diamonds-style activations can bring culture, community, and commerce to your venue.
Our clients invest in our expertise, and services. We deliver hundreds of thousands of impressions, hundreds of cars, and thousands of people at your location or venue. Contact Gavin, and GoTime Motorsports to boost your conversion, and brand exposure. Get in touch below →Book a Call
Let’s Work Together
If you’re looking to create high-ROI events, launch digital platforms, or scale your brand with strategy and technology, I’d love to connect. I partner with brands, sponsors, and entrepreneurs who want more than just visibility — they want measurable results. Use the form below to start the conversation, or book a call to explore how we can build something that lasts.